Anti Bullying Ambassadors

Farndon Primary School participates in the Anti-Bulling Ambassadors programme, which is part of the charity The Diana Award.

We expect our children to follow our core school values of kindness and respect. However, we recognise that sometimes children can be unkind to each other and in some rare cases this can lead to bullying. The Anti-Bullying Ambassadors programme provides our children with the opportunity to work together to raise awareness and offer support to combat bullying.

Anti-Bullying Ambassadors (ABAs) help educate their peers on bullying, lead on anti-bullying campaigns, promote a culture which celebrates and tolerates difference and help keep their peers safe both online and offline.

Our ABAs meet regularly – about once a month – to discuss ways in which to promote the programme and share ideas about how to offer support to the children who may require it.

Job Description 

To become one of our ABAs children should demonstrate the following:

  • They are passionate and committed about stopping bullying in our school
  • They know what bullying is and what type of behaviour is and isn’t bullying
  • They work with their peers and staff to stop bullying in our school
  • They are someone who is kind, empathetic, a good listener and supports their peers
  • They help to run days in our school that raise awareness of bullying and promote kindness
  • They celebrate the things that make you and others special and unique
  • They keep everyone up to date with all of the brilliant Anti-Bullying work the school does.

Meet the Team

Evelyn (Kestrels)

Oliver (Kestrels)

Freya (Kingfishers)


The team met to update our "child-friendly" anti-bullying policy. This was shared with the whole school in an assembly. Our Ambassadors shared the message of what bullying actually is - STOP! Several Times On Purpose. This was displayed on their display board in the main corridor. 


Our Ambassador launched Anti-Bullying Week. As a school, we had odd socks day to celebrate being different and each person's individuality. The ambassadors shared resources and their message to each class and they got to look at the work each class engaged in with their chosen texts relating to anti-bullying. In the whole school assembly, they shared the message of coming together and reaching out. 


Our Ambassadors shared an important message in the whole school assembly. They looked at the power of words and the harm that negative words can have on a person. 


In the whole school assembly, the ambassadors shared a video called "Colour the World with Kindness". It highlighted beautifully the importance of being kind to each other and that one kind word can spread so then that person speads some kindness to another. In the Infants, they gave the message of having a "bucket of happiness". We can add to their bucket by being kind, but also if people say mean things it can lead to taking things out of their bucket. 


Along with the Safety Ambassadors, they led an assembly on Safer Internet Day. They shared the theme - "All Fun and Games." In their message, they made clear the importance of respectful relationships when on line. 


The Ambassadors conducted a pupil well being survey that looked at aspects of behaviour and anti-bullying and shared the results with the Senior Leadership Team. 


The Ambassadors shared with the whole school some training they had received on being an "Upstander" rather than a bystander. They called for people to STAND UP. Very often bystanders don’t know what to do. They’re afraid of retaliation or fear that their own group will exclude them for helping an outsider.  When we're a bystander it’s important to know that by doing nothing we are sending a message to the bully that their behaviour is acceptable.  

Becoming an Upstander looks like this:

Taking action by telling the bully to stop

Taking action by getting others to stand up to the bully with them

Taking action by helping the victim.

Taking action by shifting the focus and redirecting the bully away from the victim

Taking action by telling an adult who can help


The Ambassadors shared their message about Identity and Diversity. Identity is who we are, and diversity simply means differences between each other.Both of these can be influenced by many factors such as our culture, location, family and friends and what we are taught or learn and grow. Being able to relate to each other can help us build better relationships with each other. For example, we all have the shared identity and understanding of what it means to be a pupil at Farndon. There are also unique parts of ourselves that make us different from one another, like our culture, the languages we speak, where we live, interests and likes. To ensure our school community shows RESPECT we need to understand and value the differences that people bring to our society, rather than leaving them out or treating them unfairly.

Being yourself and celebrating your own differences is always a strength and something to be proud of. Don’t change who you are simply just to “fit in”.


Files to Download

‘Unlocking the Potential’